May as well get the HF lift and save the extra from the middle man. They are very likely made in the same factory anyhow.
Mine is the older style I have had for about 4 years now. It is a great unit and never an issue, and has been used a LOT!
I added this for one man loading:
The new HF lifts that look like the ones above are pretty nice too, but really, like the Handy, require a nice clean and smooth floor to work on.
Find yourself a 25% off coupon and get it for $375.