Originally Posted by Dranrab Luap
From the consumers perspective, it really is that simple. From a manufacturers perspective, if it's priced to high for too many people, they won't sell enough, and that's not good for business.
Depends on what your 'business' model is as well as your ROI goals are. For some, that exact business model works fine. Define your production goal, determine the price that will move product and not create long wait lists, sell every unit you can. Repeat.
I think that target price to do the above is $25k base, $30k optioned out. I'd love to see those numbers $5k lower for myself to have a realistic chance of owning one.