I think he's referring to the venders, which seem to be heavily slanted towards the pirate crowd. Each one is mostly leather crap, and they all seem to have the same stuff.
The balance of the vendors seem to carry urban hooligan crap, videos of morans doing wheelies up city streets.
There are the occasional actual motorcycle gear kiosks, and Gerbings usually has a kiosk with show specials.
If you're looking for a helmet, Arai and Shoei usually have a stand where you can try on all their different models for size and shape. Then order it on line of course for the best price.