Well the MSRP is supposed to be the price the dealer can sell it for and make a reasonable profit. I never liked
having to wheel and deal for a vehicle. Do it like Saturn and set a price, if I like it I'll buy if not, see you later!
I bought a scooter recently, the MSRP was $3499, one dealer wanted around $4000 the other said $3499 + $129
document fee. If one dealer can sell it for MSRP why can't the other?
So if you want to have happy customers, put tags on each one and show the out the door price. People can shop and
know what they'll have to pay.