Same as before Big name motorcycle companies run a comity . There focus groups and market research don't jive with what we want.. Ever drank juice out of those milk jug like containers with the plastic bottle top you can twisted off ? Even those went through market research. Even Movies go through testing to find the right end. Dumb stuff but that's what they do.
Life's journey is not to arrive at the grave safely in a well preserved body,but rather to skid in sideways totally worn out shouting WHAT A RUSH, WHAT A RIDE.
"Life is a tragedy when seen in close-up, but a comedy in long-shot." Charlie Chaplin