All of the stuff you guys have posted might be true, but in spite of that it was still one of their best-selling bikes in the U.S. It doesn't make much sense to abandon the cruiser market completely while building three different narrowly-focused single-cylinder models that are nearly $10k each.
'11 Ducati Multistrada 1200S Sport "Stormtrooper II"
'09 BMW HP2 Sport
'98 Ducati 900SS Final Edition "The old whore"
'93 Ducati 900SS "Slightly older whore"
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