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Old 01-04-2012, 06:06 AM   #1
Poolside OP
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Interview with BMW Moto Design Chief


Ola Stenegard

I find it hard to connect the dots between this guy, and the look of many BMWs.
He must be living under their thumb.




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Old 01-04-2012, 06:30 AM   #2
hillbillypolack
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Interesting, passionate interview. Glad to see his wide-ranging interest of motorcycle styles in the responses.

He's not a 'chief' as the thread states, but a principal designer (studio personnel equivalent to 'worker'. Respect just the same!). David Robb is the Motorrad chief at BMW, has been for some time.
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Old 01-05-2012, 07:18 AM   #3
Charleetho
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Cool dude. Like that he has a wide ranging interest in all brands and styles. Like a real rider!
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