The Soviet Union has been gone for 20 years! Just when was "back in the day"? Remember when it was "Japanese Junk" and "Korean Crap"? Nowadays lots of great brands are Japanese and Korean. There are lots of great Russian firms making good products, mostly they don't export. "Poligon" makes great winter clothing for the "military" market. IMZ/Ural unfortunately still hasn't learnt the quality control proceedures needed to sell to a western market.