I don't think it's really a matter of Weeding through BS or judging a perceived injustice. Nor is it acceptable to write it off as " Commercials have Always went to extremes" ...so its ok...? The reality is that far too many people who engage in Side-By-Side enjoyment do so at the expense of the terrain, environment, and local resource than is acceptable to those of us who live here. For a company as dominant as Polaris to portray or give credence to activities with their vehicles that flies directly in the face of Tread Lightly policies is irresponsible. In the past 4 years we've had multiple incidents where people from outside of the region come to enjoy our San Juan Mountains; but wind up leaving destruction and long term damage behind them. So when the primary supplier of those vehicles presents an idea of how to enjoy their vehicles in our mountains; it needs to be done in a way that does not encourage bad behavior or disrespect for the basic principles of Tread Lightly and Trail Etiquette. I didn't necessarily see anything proudly problematic with the video that was found. I do have concern with regard to the tundra picnic and the pulling down of a cabin imagery. I have seen people with TX plates on their quad and SbS driving out of mining areas with artifacts in their trunk. I stop them and engage in a conversation and each have said they are property owners taking if from their own places...But who really knows? But if we are to keep trails open and maintain unrestricted access to the multitude of routes and trails in the San Juan's then we need to self regulate and self govern. Or the hard core regulators will. There is currently federal legislation to expand the Mt Sneffel's wilderness area. It will ultimately cause closure of upper Yankee Boy Basin and potentially parts of Governor Basin. Those looking to reduce and exclude motorized travel will use imagery created by Polaris to justify their position.