Rev'It! Doubles Down on #95

Like most of life's best ideas this was hatched over beers and BBQ.

I've been photographing Revit's gear since 2006 and have become good friends with their team especially their creative director Gerbrandt Aarts. Our very first shoot together we'd both pulled the same inspiration photos from different magazines and ever since we've been good collaborators. I often get new gear to test and give feedback on and I've piled up the miles on their gear.

A few years back I'd suggested that they build an adventure bike. I've also suggested that we shoot in Iceland, rent helicopters as props and rent the Hoover Dam. Sometimes you just gotta throw the ideas out there right? Well, this summer Gerbrandt and my producer got together to discuss the shoot we were going to do for the urban collection and possible locations for a separate shoot we were going to do for the new adventure collection. Like a broken record I suggested that Revit should build an ultimate adventure bike and then we should go somewhere amazing and do a shoot with it. I further suggested that they should make a contest of it and that the winner gets to come with us to ride this ultimate bike in our ultimate shoot.



Then we ordered more beers.

Well, imagine my surprise when Gerbrandt said, "You know, I think that's a good idea."

To which I responded, "More beers is always a good idea!"

"No" he said, "I think you're right, we should build a bike."

Well, knock me over with a feather!

Gerbrandt has watched Chris and I build my bike over many moons but this was more ambitious. This was an idea to create a bike that, as Gerbrandt describes it, "Has Revit's DNA." Details were discussed. Costs guessed at and unrealistic deadlines were placed. Gerbrandt, Chris and myself would build an adventure bike. We'd get help from some talented friends and we'd try to make something different and unique. I'd guide the project, photograph and write about it and work to keep things realistic but also push to make sure it was sufficiently over the top.

Revit has started a blog but the point of this thread, as with all my build threads, is to make it a bit more personal and to give a glimpse behind the scenes but also to invite participation. We are building the bike but we haven't chosen the location for the shoot or addressed the idea of inviting a lucky reader along for the ride.

Yet.

Okay, I'll bring you up to speed in the next week but I'm sure you're wondering what we're starting with right?



We start this project with a very rare beast indeed - a 500 mile example of the 950 Super Enduro Erzberg Edition. Perfect in every way and about to become even better.

Gregor

Oh boy! Can't wait!

Glad you're able to follow through on this idea! If it's everything you mentioned over the summer, it's going to be a KICK ASS project. A 950SE is the perfect canvas too. You could drop the weight below 400lbs. And put your magic to it... SHAZAM!!!

Go RevIt!

So awesome!! Thank you for starting another kick ass thread/build Gregor.. This is going to be cool..

AND THEN you need to hold a contest and give it away.

WITH a set of REV-IT adventure gear!

EDIT: What is the #95?

On second look that looks like the Erzberg that was for sale a couple of months ago in NC. Missed it by an hour on eBay if that's the one.

Were the Erzbergs a numbered model? As in this could be number 95 of 250 or something?

Well as I was reading I started hoping y'all would do a 690 but.. That. Will. Do.

Surely it's no accident that the first shot reveals those vestigial centerstand brackets dangling off the bottom, low-hanging fruit.

Way to go. Just be epic...again.

OMG what a nice bike...do you really have to abuse of her:loll:loll?

I'll be waiting to see more...

Nic

That certainly ain't no 1290, and that's a sweet thang.


DW

not numbered that I'm aware of… don't know of anyone with a firm grasp of Erzberg numbers… lots of speculation, but just another mystery surrounding the bike Austria hasn't come clean on…

Last year I rode the Atacama Desert....you know...home of the Dakar...

Nothing says:
Rev'It
Adventure
or 950SE
like the Atacama....temps varied by 50 degrees on the same day....16000 foot elevations....a serious need for good gear....and the local people love anything moto....oh yeah....the views....

I will buy my own tickets....when do we leave?

This is gonna be good! Subscribed!

Oooohhhhhhhh. This is gonna be fun

Looking forward to seeing much more of this.

Do you know if Rev It has plans to offer that sidestand pad as an accessory? Is it a 1-2-3 or a proper Euro 25-50-75?