MV Agusta CEO Timur Sardarov says that the Italian motorcycle manufacturer will produce electric motorcycles in the future. But for many manufacturers, current battery technology is a limiting factor, MV Agusta included.
MV Agusta is known for its expensive and exclusive models that make performance and styling its key parameters. And according to Sardarov, the limitations of current battery technology (size, weight, range) will not satisfy MV Agusta’s current customers.
In an interview with MCN, Sadarov says that MV Agusta will enter the electric motorcycle market slowly.
“We will start working on the electric products from next year onwards, but it’s going to be more of a study on how to get there. According to our research, performance motorcycles are still the category we belong in and we’re still at least five to seven years away from introducing something that makes sense in terms of brand DNA, performance, weight and the power density.”
Behind other manufacturers?
This would seem to put MV Agusta far behind several other motorcycle manufacturers. Honda, Kawasaki, Suzuki, and Yamaha already entering into a partnership for swappable batteries. Others like KTM and child company Husqvarna as well as Piaggio are already showing off electric bikes.
But Sardarov is confident that MV Agusta can quickly catch up once battery technology advances to a higher level.
“We have a lot of engineering knowledge and MV Agusta’s ratio of engineering employees is the highest in the industry,” he told MCN. “About 25% of the workforce is a part of research and development. No other company has that.”
So it seems that MV Agusta is at least 5-6 years away from producing its first electric machine. But Sardarov is betting that his team of engineers will be able to quickly develop an electric motorcycle once battery technology is at a point that can rival internal combustion-powered motorcycles.